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Custom marketing & apps

Custom tools when templates and SaaS aren't enough

When your workflow, reporting, or customer journey doesn't fit a standard tool, I build custom web apps, dashboards, and marketing systems around how you actually sell and grow.

  • Web apps and internal tools tailored to your sales and marketing process
  • Custom reporting, lead tools, and integrations with your existing stack
  • Next.js builds — fast, maintainable, and owned by you
Miros Audit Report — digital growth assessment with prioritised opportunities

What's included

  • Discovery — map the workflow, data, and users
  • UX and interface design for the tool or dashboard
  • Development, auth, and deployment as needed
  • Integrations (CRM, analytics, ads APIs, forms, email)
  • Documentation and handoff for your team

Who it's for

  • Businesses duct-taping spreadsheets and five SaaS tools together
  • Teams needing a client portal, configurator, or custom lead flow
  • Companies wanting proprietary reporting or assessment tools
  • Founders who need something built once, properly, instead of monthly plugin fees

Real results

Miros Audit Report — built in-house

The free digital growth assessment on this site is a custom tool I built — automated website analysis, AI-generated consultant-style reports, PDF delivery, and lead capture in one flow. Proprietary marketing infrastructure, not an off-the-shelf plugin.

Consultant-style report in about a minute

Miros Audit Report · International

Miros Audit Report — digital growth assessment with prioritised opportunities and PDF export

Pricing

Custom builds are scoped and quoted as fixed projects — complexity, integrations, and timeline drive the number. Maintenance and feature updates can be arranged monthly after launch. No surprise billing.

Common questions

What kinds of custom tools do you build?

Marketing dashboards, lead assessment tools, client portals, product configurators, internal admin panels, and custom sites with features standard CMS plugins can't handle cleanly.

Is this the same as a regular website?

Websites present your business. Custom apps add interactive logic — user accounts, calculations, integrations, workflows. Sometimes both are one project.

Who owns the code?

You do. Projects are built for your business with clear handoff — repo, hosting guidance, and documentation so you're not locked in.

Can you maintain it after launch?

Yes. Ongoing support, hosting help, and feature updates are available on a monthly basis after the initial build.